Key ROI Derivatives
Loyal customers provide profitable contributions to your company. If you can achieve a high level of customer loyalty, then chances are a company will be profitable.
Earning customer loyalty involves exceeding their expectations rather than merely satisfying their needs. To achieve customer loyalty, you need to have a long-term commitment to your customers, provide consistently good service, and build relationships with your customers over time. Essentially, the service you provide must make customers want to come back to your company.
Participants will gain the capability to:
- Understand a model CRM strategy
- Be able to prepare for a CRM implementation in their business
Grasp CRM trending automation and leverage on technology
Summarised Topical Outline
Market intelligence enterprise
A CRM program
Preparations for CRM
CRM and expenditures
CRM implementation preparation
The implementation process
eCRM and automation
eCRM customization and goals